Johnston's Toyota: A/V Integration

Project Overview

• Location: New Hampton, New York

• Type of Property: Commercial

• Goals: Johnston's Toyota dealership implemented a video wall in the lobby to display promotional information and entertain customers with select television programming. The end result is one which is guaranteed to engage visitors and showcase their professional services.

  
  

Design and Technology

• Key Features: Absen Video Wall. Pendant Speakers for audio. Commercial distributed video. BrightSigns for digital retail displays. Ruckus wireless

• Integration: Digital signage is an increasingly popular way to display content such as images, video, web pages, list of services and prices, restaurant menus, and so forth. Usually large televisions (LCD displays) are used to deliver this content. Digital signage offers so many more advantages over traditional printed material or signs. For example, content can be more engaging with animations and also be quickly and easily updated.

  ​Because of this, we were happy to provide Johnston's Toyota a digital signage solution throughout the dealership. In places such as the waiting area a number of displays were installed that will broadcast select content. This will vary depending on their current needs, whether it’s to advertise promotions, special financing, services, and more. Select television stations also run, integrating static images with video.

  BrightSign is used to control the digital signage. This allows for new marketing layouts to easily be uploaded remotely